International Journal Of Pharmaceutical And Healthcare Marketing

Journal Title：International Journal Of Pharmaceutical And Healthcare Marketing

The International Journal of Pharmaceutical and Healthcare Marketing is an international academic journal dedicated to the field of pharmaceutical and healthcare marketing. This journal is dedicated to publishing research on marketing strategies, consumer behavior, market analysis, brand management, and related policies and regulations for drugs, health products, and medical devices. It provides a platform for academia, industry professionals, and policy makers to share the latest research findings, explore industry trends and challenges.

The characteristic of this journal lies in its interdisciplinary research perspective, which not only focuses on marketing theory, but also emphasizes practical applications and case studies. By publishing high-quality research papers, journals play an important role in promoting academic exchange and practical improvement. The influence of the magazine is reflected in its driving role in research in the fields of pharmaceutical and healthcare marketing, as well as its reference value in academic discussions and policy-making in related areas.

《国际医药和保健营销杂志》是一本专注于制药和健康护理营销领域的国际学术期刊。该期刊致力于发表关于药品、保健品和医疗设备市场营销策略、消费者行为、市场分析、品牌管理以及相关政策和法规的研究。它为学术界、行业专业人士和政策制定者提供了一个分享最新研究成果、探讨行业趋势和挑战的平台。

该期刊的特点在于其跨学科的研究视角，它不仅关注市场营销理论，还强调实际应用和案例研究。通过发表高质量的研究论文，期刊在促进学术交流和实践改进方面发挥着重要作用。杂志的影响体现在其对制药和健康护理营销领域研究的推动作用，以及在相关领域的学术讨论和政策制定中的参考价值。

International Journal Of Pharmaceutical And Healthcare Marketing由Emerald出版商出版，收稿方向涵盖HEALTH POLICY & SERVICES全领域，平均审稿速度 ，影响因子指数1.2，该期刊近期没有被列入国际期刊预警名单，广大学者值得一试。