Journal Of Vacation Marketing

Journal Title：Journal Of Vacation Marketing

Vacation Marketing "is a professional magazine focused on the vacation and tourism industry, providing a platform for tourism marketing professionals, travel enterprise decision-makers, destination managers, and readers interested in the tourism industry to gain a deeper understanding of industry trends, marketing strategies, and consumer behavior. This magazine is highly praised by the industry for its in-depth analysis, case studies, and industry trend predictions.

The background of the magazine is based on the fact that the tourism industry is an important component of the global economy. With the improvement of people's living standards and the increase of leisure time, vacation tourism has become an indispensable part of many people's lives. This has prompted tourism companies to constantly seek innovative marketing methods to attract and retain customers, while also providing new challenges and opportunities for the promotion and management of tourism destinations.

《度假营销》是一本专注于度假和旅游行业的专业杂志，它为旅游营销专业人士、旅游企业决策者、旅游目的地管理者以及对旅游业感兴趣的读者提供了一个深入了解行业动态、营销策略和消费者行为的平台。这本杂志以其深入的分析、案例研究和行业趋势预测而受到业界的高度评价。

杂志的背景建立在旅游业作为全球经济的重要组成部分这一事实之上。随着人们生活水平的提高和休闲时间的增加，度假旅游已经成为许多人生活中不可或缺的一部分。这促使旅游企业不断寻求创新的营销方法来吸引和保留客户，同时也为旅游目的地的推广和管理提供了新的挑战和机遇。

Journal Of Vacation Marketing创刊于1994年，由SAGE出版商出版，收稿方向涵盖Multiple全领域，此刊是中等级别的SCI期刊，所以过审相对来讲不是特别难，但是该刊专业认可度不错，仍然是一本值得选择的SCI期刊 。平均审稿速度 ，影响因子指数4.5，该期刊近期没有被列入国际期刊预警名单，广大学者值得一试。