International Marketing Review

Journal Title：International Marketing Review

The International Marketing Review mainly focuses on research in the field of marketing, with the goal of promoting the development of marketing theory and practice, and providing the latest research results and perspectives. The magazine covers all areas of marketing, including consumer behavior, market strategy, brand management, sales management, service marketing, international marketing, and more. It not only focuses on commercial organizations, but also on marketing issues for non-profit organizations and the public sector. This magazine is committed to becoming an active journal in setting the international marketing research agenda, by identifying key research questions and promoting research in these fields. This magazine promotes exploration of the interface and overlap between international marketing and other business disciplines.

《International Marketing Review》主要关注市场营销领域的研究，目标是推动市场营销理论和实践的发展，提供最新的研究成果和观点。杂志涵盖了市场营销的所有领域，包括消费者行为、市场策略、品牌管理、销售管理、服务营销、国际营销等。它不仅关注商业组织，也关注非营利组织和公共部门的市场营销问题。该杂志致力于成为一本积极制定国际营销研究议程的期刊，通过确定关键的研究问题，并促进这些领域的研究。该杂志促进了对国际营销和其他商业学科之间的接口和重叠的探索。

International Marketing Review创刊于1983年，由Emerald出版商出版，收稿方向涵盖BUSINESS全领域，此刊是中等级别的SCI期刊，所以过审相对来讲不是特别难，但是该刊专业认可度不错，仍然是一本值得选择的SCI期刊 。平均审稿速度 ，影响因子指数4.8，该期刊近期没有被列入国际期刊预警名单，广大学者值得一试。